Triple M still on top, Hit and NEWFM up in Newcastle survey

102.9 Triple M is still well ahead in Newcastle, but Hit 106.9 and 105.3 NEWFM have considerably closed the gap in the latest GfK survey of the area.

Long time Triple M breakfast hosts Tanya and Steve, who were more than ten points ahead last survey, dropped by 2.2 but still lead Hit by 6.3. Hit’s breakfast team is changing in 2023. Jess Farchione is on maternity leave and when she returns next year the previous Nick, Jess and Ducko will become Jess and Ducko. In their last survey as a trio they were up 2.7 to 15.9, a high for the team.

For all listeners 10+, Triple M was down 2.1 to 20.3. Hit was second, up 1.5 to 15.4 and the Super Radio Network‘s NEWFM also continues to grow, up 1.4 to 11.4. ABC Newcastle was down 1.5 to 7.3.

Cumulative listeners, Triple M lost near 20,000 listeners and Hit was up 8,000.The biggest losses were weekend listeners for Triple M, the ABC and triple j.

 

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CS
24 Nov 2023 - 12:27 pm

A touching result for MMM Newcastle.
SCA must be so proud of Steve and also Tanya for what they have done for the company.

James
24 Nov 2023 - 2:35 pm

Why does not the “Super Radio Network ” follow good stations like Tamworth, Armidale and Taree and have Classic Hits.

James
24 Nov 2023 - 5:13 pm

Tanya and steve are now too complacent. Too many holidays and sickies. No new promotions just same old same old.

Nick
27 Nov 2023 - 6:49 am

@James, They only take holidays during survey break – like every other radio show and rarely have a sickie.

SCA should be very grateful for Tanya & Steve.

HR
28 Nov 2023 - 6:51 pm

Congrats to the Triple M breakfast show, especially Steve. To be number 1 you have to grab the role with both hands and not let go.

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