Xtra Insights: Cairns Survey 1


Star 102.7 continues its dominance in Xtra Insights Survey 1 of 2023 for Cairns.

Star’s Dave & Inkie for Breakfast moved up .7 to 28.8.

Triple M Cairns Breakfast enjoyed a gain of 1.7 in Breakfast, now up to 14.5.

Star 102.7’s General Manager Jim Ybema says the network’s ‘leaders in local’ strategy continues to be a winning formula “I am so proud of the team and their commitment to our wonderful community. We feel incredibly grateful to have so many people tune into the fun and frivolity of Dave & Inkie each weekday for Breakfast, Nikki in the Morning Show & Dylan in the afternoon show and for this we truly thank our listeners.”

Star 102.7’s Content Director Stu Tolan says “I’m incredibly proud of our team in the tropical north. This year has been marked by our strong connections with the community, delivering fantastic content to our dedicated locals, and engaging promotions. We’re number one baby!”

SCA Head of Regional Content Blair Woodcock says “The entire Cairns team should be proud today of their achievements. It’s a great first survey for Triple M’s Tammy & JB for Breakfast, with an 8.2% cume increase among people aged 10+, after having been together for less than a year. They’re on a great trajectory for another successful year ahead. This also marks an impressive finale for Hit Breakfast’s Cliffo & Bronte as we prepare for an exciting new show in 2024! Congrats to the entire team on their outstanding efforts!”

Click on charts to enlarge.



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