Sports Entertainment Network expands to Tasmania with three new stations
Sports Entertainment Network (SEN) has launched across Tasmania, announcing three new radio signals and a local content strategy spearheaded by two homebred sporting heroes.
Locals can now tune into a localised version of the network, known as 1629SEN Hobart, on 1629 AM and the SEN app.
The network has also secured distribution for its SENTrack format to launch in northern Tasmanian towns Launceston and Devonport, which is available on 1611 AM and the SEN app.
SEN has also announced that Australian cricket captain Tim Paine and three-time Richmond premiership player Jack Riewoldt would help lead the Tasmanian station’s content strategy.
The two local sportsmen will also co-present a Tasmanian-focused show on the network every Friday morning, with the show launching on August 6 and running for six weeks in the lead-up to AFL finals.
Meanwhile, Tasmanian native Boyd Parker has also been appointed as head of sales for SEN’s Hobart division.
SEN chief executive Craig Hutchison celebrated Tasmania as a proud sporting state that deserved a platform of its own and touted Paine and Riewoldt’s broadcast experience and local sporting credentials.
“So much great sport is taking place in Tasmania – from the return of some great AFL football this season, to the pending arrival of the Tasmanian Jackjumpers, the popularity of the Hobart Hurricanes and beyond,” Hutchison said.
“We are rapt that Tim has joined our journey – he has loved being able to be home while awaiting test cricket’s return and his love of Tasmanian cricket, football and beyond will be invaluable. He is a very talented broadcaster already and we look forward to seeing that grow in the years to come on SEN.
“Jack is already a proven media talent with a big future on the airwaves, and his love of Tassie and all sports is a unique combination.
“We look forward to working closely with Tasmanian sport and also Tasmanian racing and calling some of Tassie’s biggest upcoming events – including the first test this summer and the big bash season exclusively on 1629 SEN Hobart.”