iHeart launches “one of the world’s most technically advanced news podcasts”

ARN’s iHeartPodcast Network Australia has today announced new podcast series Your News Now, bringing listeners personalised news, sports and weather that adapts the content based on the listener’s location.

The podcast is touted as being “one of the world’s most technically advanced news podcasts” in the way it delivers unique news based on the listener’s geo-location and condenses the information into under 3-minute episodes.

“Your News Now is a technological first and we are proud to be delivering up-to-date geo-targeted news with world-class journalists to audiences,” said ARN’s Head of News & Information, Fiona Ellis-Jones.

Bryan Barletta, Partner at Sounds Profitable, said, “While podcast technology has its limits, we’ve yet to hit them. When we do, I expect the team at ARN to be a part of that success, as they consistently strive to push the technical limits of our medium, this is one of the world’s most technically advanced news podcasts”

Your News Now is available on the iHeart app on smart speakers, radio or wherever you get your podcasts.

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Henry Toptebutom
23 May 2023 - 9:25 am

Does this actually solve a problem for anybody? Didn’t think so. More pointless investment from ARN that they’ll never recoup the costs from.

in the industry
25 May 2023 - 9:49 pm

its called geo targeting and when you have regional stations pumping out a 3min podcast is nothing.. there is nothing leading edge about this..


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