After 2.8 billion downloads, the Australian Podcast Ranker celebrates 50th milestone
Since launching 4 years ago, The Australian Podcast Ranker has now measured a total of 2.8 billion downloads, with the 50th monthly Ranker released today by Triton Digital.
When it first appeared in October 2019, the Podcast Ranker had just one chart, featuring six publishers, with only one non-radio publisher.
It now has 30 publishers, including 24 non-radio publishers, and four charts: top 150 podcasts, top 150 all-Australian podcasts, top publishers, and top sales representatives.
Commercial Radio & Audio CEO Ford Ennals says the Australian Podcast Ranker has grown rapidly, reflecting the popularity of podcasts.
“The fast growth of the Australian Podcast Ranker is proof of the immense popularity of podcasts in Australia – in fact, our podcast audience is bigger than that of the US, with 43% of Australians listening to podcasts each month.”
“The Ranker also shows how much we love Australian-made content, which takes out 9 spots in the top 10 for October.
“We are so proud to reach this milestone,” says Richard Palmer, VP of Market Development and Strategy in APAC, Triton Digital.
“When we set out to create a single source of truth for the podcast industry it was with the potential and growth of podcasting top of mind.”
“We know how important it is for publishers and advertisers to have measurement data like this available and we look forward to continuing to provide audience insights that will create the best listening experiences.”