SEN acquisition ends the music on 4KQ
Sports Entertainment Network has announced it has acquired the commercial AM licence, formerly 4KQ, in Brisbane.
The long held 693AM signal will become Queensland’s new home of sport, rebranded as 693
SENQ – with a sports focused format – aims to start on or around July 1, 2022, subject to completion.
With current commercial stations in place in Melbourne (1116 SEN) and Sydney (1170 SEN), the move is a major achievement in SEN’s eastern seaboard expansion.
It says SENQ will allow Queensland sports fans to experience wall to wall sports coverage like never before as the state’s only 24/7 sports radio station.
The breakfast program, ‘Breakfast with Pat & Heals’ hosted by Pat Welsh and Ian Healy, will be one of many Queensland specific programs earmarked to move onto 693 SENQ.
Queensland legend Cameron Smith’s show alongside former Bronco Denan Kemp, ‘The Captain’s Run’, will also be heard each Thursday from 9am to noon.
And Queensland made drive show ‘Sportsday’, with Gold Coast based Gary Belcher and Scott Sattler, will also find an additional home on SENQ.
SENTrack Brisbane will continue in its current format on the 1053AM frequency, as Queensland’s home of chasing, pacing and racing.
The move also signals the end of the 4KQ music format in Brisbane.
SEN Chief Executive Officer Craig Hutchison says he’s excited to continue SEN’s expansion within the Queensland market.
“We know Queenslanders love their sport. SENQ will provide a unique offering and constant sporting content like never before as Queensland’s only dedicated sports station. We already have great momentum with ‘Breakfast with Pat & Heals’ and I look forward to announcing more Queensland specific content in coming months.”
“We have great respect for the 4KQ brand and would like to acknowledge them in this period of change. While it will not continue in its current formats, we have huge respect to its role in Australian radio history and its legacy.
“Our business model is sport, and parochial sport is at the heart of that. Queenslanders love their state and its teams and we are excited to play our role in amplifying that passion.”