Metro Survey 3: The Spin

Find the spin from today’s GfK Metro Survey 3 results below.

 

Triple M AFL and NRL Metro Survey #3 2023 highlights 

SCA Head of Sports Content – On Air and On Demand, Ewan Giles, said:

“Triple M AFL and NRL continues to dominate the footy landscape as the clear choice for footy fans in season 2023. With the largest audience, the most games and the biggest names covering the biggest games live and on demand – it is no surprise footy fans keep returning to Triple M for their footy fix. Triple M is rocking footy all the way through to the grand final.”

Triple M Melbourne AFL

329,000 tuning into the Triple M AFL each weekend (vs. 321k on 3AW)

#1 reach for people under 70, reaching 3190,000 (vs 201,000 on 3AW)

#1 reach for people 25-54, reaching 196,000 each week (vs. 78,000 on 3AW)

#1 share for people under 70, with 8.5% (vs 6.0% on 3AW)

#1 share for people 25-54 with 10.4% (vs 4.7% on 3AW)

Triple M Adelaide AFL

#1 reach for all people 10+, with 147,000 tuning into the Triple M AFL broadcast in Adelaide each week (compared to 85,000 on 5AA)

#1 reach for all people under 70, reaching 137,000 (compared to 58,000 on 5AA)

#1 reach for people 25-54, reaching 77,000 each week (vs. 15,000 on 5AA)

#1 share for all people 10+ with 11.0% (vs. 6.6% on 5AA)

#1 share for all people under 70 with 12.2% (vs. 5.5% on 5AA)

#1 share for people 25-54 with 15.2% (vs 2.1% on 5AA)

Triple M Perth AFL

#1 reach for all people 10+, with 146,000 tuning into the Triple M AFL broadcast in Perth each week (compared to 81,000 on 6PR)

#1 reach for all people under 70, reaching 141,000 (compared to 59,000 on 6PR)

#1 reach for people 25-54, reaching 87,000 each week (vs. 18,000 on 6PR)

#1 share for all people 10+ with 4.9% (vs. 3.6% on 6PR)

#1 share for all people under 70 with 5.8% (vs. 2.7% on 6PR)

#1 on share for people 25-54 with 7.1% (vs 1.3% on 6PR)

Combined Triple M AFL 

#1 AFL broadcast in metro markets, reaching 622,000 people 10+ tune across the weekend in Melbourne, Adelaide & Perth.

Source: GfK Radio Ratings. Metro Survey 3, 2023. Melbourne – Friday 1800-2230, Saturday 1200-2230, Sunday 1300-1930. Adelaide –  Friday 1730-2200, Saturday 1130-2200, Sunday 1230-1900. Perth – Friday 1745-2030, Saturday 1000-2030, Sunday 1100-1730. P10+ / P 10-69 / P25-54P10+ / P 10-69 / P25-54. Cume / Share to All % 

Triple M Sydney NRL

Total reach of 243,000 people 10+ tuning into the Triple M NRL broadcast each week

#1 reach for people under 70, reaching 243,000 (vs 118,000 on 2GB)

#1 reach for people 25-54, reaching 146,000 each week (vs. 41,000 on 2GB)

#1 share for people under 70 with 6.4% (vs 4.7% on 2GB)

#1 share for people 25-54 with 8.4% (vs 2.6% on 2GB)

Triple M Brisbane NRL

#1 reach of 195,000 people 10+ tuning into the Triple M NRL each week (vs. 75,000 on 4BC)

#1 reach for people under 70, reaching 187,000 (vs 41,000 on 4BC)

#1 reach for people 25-54, reaching 108,000 each week (vs. 15,000 on 4BC)

#1 share for people 10+, with 8.8% (vs  5.0% on 4BC)

#1 share for people under 70, with 9.7% (vs 3.3% on 4BC)

#1 share for people 25-54 with 11.8% (vs 1.2% on 4BC)

Combined Triple M NRL

Total weekend reach for Triple M NRL with 438,000

#1 for people 10-69 – 430,000 (vs. 159,000 for Nine News Talk)

#1 for people 25-54 – 254,000 (vs. 56,000 for Nine News Talk)

Source: GfK Radio Ratings. Metro Survey 3, 2023. Sydney / Brisbane. – Thursday 1900-2200, Friday 1800-2000, Saturday 1200-1700, Sunday 1200-1600. P10+ / People 10-69 / People 25-54 . Cume Reach / Share % 

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