hit107 – What’s it all about?
Irene Hulme, SCA Group Content Director in Adelaide and her team got to not only blow up a heritage brand in SAFM, they also launched a new one to the market almost 6 months back. So down the track now – what’s hit 107 all about, take a listen.
“Almost 6 months in – we set out to have some fun and create fresh and different ideas that lead the way and that listeners love, there’s a real energy to what we are doing and it feels really good creating it.”
“Here’s our umbrella audio, gives you an idea of what we’ve done and what hit107 is all about.”
Produced by the very Talented Mr Evans, Dom Evans.”
https://radiotoday.com.au/music/hit107umbrella.mp3 or here.
You can also go back to the first week of hit107, when we had Irene talking more in depth about the hit brand. Brad March also gave his verdict in November here.