Carla Vella back with SCA

Staff Writer

Carla Vella  is re-joining Southern Cross Austereo as Head of Radio Sales Sydney.

After a short stint with Network Ten, Carla will be back in the SCA fold from next Monday, covering sales strat across the entire Sydney radio portfolio and delivering integrated sales solutions across all SCA assets.

Southern Cross Austereo  Chief Sales Officer Brian Gallagher said: “I’m looking forward to Carla re-joining SCA. She comes highly recommended both internally from the SCA team and externally by our clients. She is a natural fit for a company that is aggressively chasing growth. I’m looking forward to Carla playing a key role in the development of a great Australian media company.”

Carla’s career spans 11 years woring extensively across metro and regional radio networks, free to air television and digital. She has also worked with some of Australia’s largest media agencies and clients including Foxtel, Telstra and Woolworths.

Carla Vella said: “I’m absolutely thrilled to be returning to a business I know and love in an expanded leadership capacity working across the entire radio business. Radio continues to demonstrate its relevance and ability to deliver immediate results for clients. It’s going to be a huge year for our business and it’s a privilege to be a part of it.”

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