Your Station’s Personality is Directly Related to the Personality of Your CD
A lot of conversation goes into crafting the personality/stationality of radio brands.
To all owners, group heads, market managers and general managers:
The personality of your station reflects the personality of your Content Director. Every time. Sometimes it takes awhile, but it always does. Always.
Managers: Do you like your CD’s personality? Hope so, because it’s how your radio station will eventually sound