Content Restructure at SCA

Staff Writer

Southern Cross Austereo’s Chief Creative Officer, Guy Dobson, has announced that Dave Cameron will take on the new role of Head of National Content and Development and Gemma Fordham will be the  new Head of Hit Network, Content.

Guy Dobson said, “After five years of heading up the Hit Network, and 11 years as the successful head of the Fox, (the biggest FM station in the country), Dave will now focus his attention on overseeing and programming all national shows and talent across both the Hit and Triple M Networks, ensuring they are both creatively and strategically deployed.”

“Dave will also oversee all new partnerships, ventures, formats and shows across our DAB+ digital radio offering, which will be increased significantly in the New Year as DAB+ starts to grow rapidly.

Development is an undeniable strength of Dave’s and it will be invaluable to the broader business over the ensuing years”.

Guy added, Gemma Fordham, recently Chief Content Officer at NZME, and previously at Austereo as Breakfast Content Manager for 2DAY FM, will bring focus, clarity and a great understanding of what makes a breakfast show tick. Gemma will utilise all resources at her disposal to ensure the new era for the Hit Network is a successful and memorable one.”

Gemma recently moved back to Sydney in September with her two young sons after being the Chief Content Officer for NZME NZME owns some of New Zealand’s biggest radio brands, including Newstalk ZB, ZM, Flava, The Hits. Coast and Radio Hauraki amongst their stable.

Gemma has spent the last 16 years working in international media primarily in Australia, New Zealand, UK and USA.

Gemma has an impressive track record. Including being Executive Producer of the Number 1 Australian Breakfast show, The Morning Crew, with Wendy Harmer and Peter Moon before she set off to London to produce the Number 1 breakfast show on Heart FM. Gemma returned to Australia as Content Director for Channel [V].

Gemma then jumped into the world of film, spending 7 years working with Nicole Kidman in the USA managing her staff and personal affairs and spending many years in film production.

Closer to home, Gemma spent 3 years as Breakfast Content Manager for the Kyle and Jackie O show in Australia, during which they received their highest ever ratings.


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