Xtra Insights: Warragul Survey 1, 2022

There’s cause for celebration at SCA, with the Triple M brand making quite the impact in Warragul‘s Survey 1 of 2022.

In Breakfast, Triple M was 18.6, ahead of ABC Gippsland (6.6, down from 7.2), with 3GG next (5.7, down from 10.2).

SCA Head of Content – Regional, Blair Woodcock says “In 2020 we rebranded our station in Warragul to Triple M and what a ride it’s been since!.”

“Congratulations to the dedicated team who today are rightfully celebrating with a 79% lift in audience cume since the rebrand. It’s a massive achievement that shows that their fiercely local approach has paid off with wins, and audience lifts, in all day parts!”

Click on charts below to enlarge.