Fox/2Day leverage MKR with listener events

Staff Writer

The Channel 7 program My Kitchen Rules has been cleaning up in the ratings, regularly ahead of Nine and Ten during its timeslot.

So what better way to leverage a pop-culture hit for a radio station than to host a lunch for staff and listeners.

Kyle & Jackie O did it a couple of days ago (see the video below) and today Fox FM's Matt and Jo hosted a lunch for Fox listeners, catered for by Manu Feidel from MKR, along with the contestants from the show.

Listeners needed to listen each day and identify the mystery celebrity to win tickets to the three course meal, which was held on the Fox FM Rooftop in South Melbourne.

See all the pics from todays lunch below;



Here's the video of Kyle and Jackie O holding a Dinner Party At The Mansion in Sydney for MKR.

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