Steve Jones to host free radio branding webinar for Benztown

Staff Writer
Stingray Radio's Steve Jones
Stingray Radio's Steve Jones

Radio imaging leader Benztown has teamed up with research and consulting company P1 Media Group for a free webinar going out to radio professionals across the globe.

The two companies have joined with the Global Radio Ideas Facebook Group for a session called “How to Brand Your Career and Station Like a Rock Star”.

It’s the fourth webinar in the ‘Global Radio Ideas’ series, featuring top radio consultants, as radio stations around the world program through the COVID-19 recovery.

This edition will be hosted by Andreas Sannemann, Benztown CEO, and Ken Benson, Partner, P1 Media Group. The webinar will also feature Steve Jones, SVP, Brands & Content, Stingray Radio, and author of Brand Like a Rock Star and Start You Up.

Taking place this Thursday, August 27 at 10am PST, they’ll discuss:

  • The AC/DC model of brand building
  • What you can learn about branding from The Sex Pistols and Donald Trump
  • Why the lessons of Aerosmith, Run DMC, and Paul Simon are so important in 2020 and beyond
  • What Justin Bieber can teach us about rebuilding our careers

Head here to register.

The Coronavirus Radio Ideas Group is currently running a contest for the Coronavirus Radio Ideas Awards.

Aussie nominees include Nova’s Ben & Liam, KIIS 106.5 Sydney, and ACE Radio Network’s Jon Vertigan.

Everyone in radio is encouraged to vote and will be entered to win tickets to RadioDays Europe, RadioDays Asia and RadioDays Podcast Days.

Voting is open through Thursday, September 17, 2020.

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