The Spin: Survey 5 2023

Find releases from the industry’s PR and marketing teams for today’s Survey 5 of 2023 below.

Refresh throughout the day for updates.

SCA:

Today’s GfK Radio Ratings Survey 5 sees the Breakfast show of Fifi Box, Brendan ‘Fev’ Fevola and Nick Cody claim top of the charts against fellow FM stations at a 9.4% share.

The station 101.9 The Fox, retains the #1 overall Breakfast cumulative audience, since Survey 8 2022. 

Fifi, Fev and Nick said: We are beyond excited at today’s result! There is nothing we love more than putting on a show every morning for Melbourne. Our show is for the city we love and we’re so thrilled Melbourne is connecting and listening to us every morning.

“From getting out into the best spots of our city with Brekky in the Burbs, breaking GUINNESS WORLD RECORDS, taking our listeners to the strip in Las Vegas, the slopes of Mount Buller or giving away life changing prizes and experiences, we do it all for them. Thank you, Melbourne for making us your number one Breakfast show!!”

That’s four in a row: B105’s Stav, Abby and Matt #1 again in Breakfast for the 4thstraight survey

B105’s Stav, Abby and Matt remain Brisbane’s number one brekkie radio show, and there’s now FOUR surveys in a row that say so!

The brekkie team lead the country’s tightest breakfast radio market on 12.5 points.

B105 Content Director, Jack Ball, was thrilled with the results.

“There are many reasons to celebrate at B105, and today’s wins just amplify B105’s extraordinary results in last week’s Australian Commercial Radio Awards (ACRA) nominations. B105 saw five finalists announced, the most in the Brisbane market. So, it’s been a great few days,” he said.

“The past few weeks have been all about the famous Brisbane Royal Show, or EKKA, which proves the real connection B105 has with the city by celebrating what’s happening locally. We bring Brisbane to life whether it’s cattle judging at the EKKA, The Brisbane Festival and Riverfire this weekend, celebrating the Matildas, the Lions and the Broncos.

“Radio has a competitive and exciting landscape in Brisbane and given how challenging the market is – 1.2 points between all four FM stations – our entire brekkie show and station is grateful to our audience who choose to start their day with us.

“Expect a big B105 finish to the year, with the upcoming announcement of Fridayz Live this Thursday, and by any luck, the Lions, the Broncos and B105 all on top again when next results are out in October.”

In today’s GFK Survery 5 radio ratings, 105.1 Triple M Melbourne has seen fantastic growth across the station, shows and footy content.

Please find the highlights below:

105.1 Triple M Melbourne

  • Highest station cumulative audience for the year
  • Increase in share % for every shift
  • 886,000 people tune in to 105.1 Triple M Melbourne each week (increase 20,000 people)

Breakfast: The Marty Sheargold Show

6-9am weekdays – Marty Sheargold

  • 0.5% increase in Breakfast share (1.3% increase across Survey 4 and Survey 5)
  • 323,000 people tune in to The Marty Sheargold Show each week (increase 23,000 people) 

Drive: The Rush Hour with JB & Billy

4-6pm weekdays – James Brayshaw and Billy Brownless

  • 269,000 people tune in to The Rush Hour with JB & Billy each week (increase 11,000 people)
  • #1 share for Males 25-54 (1.5% increase)

Triple M AFL Melbourne

  • #1 share for people 25-54 with 9.6% (0.3% increase)
  • #1 reach for people 25-54, reaching 201,000 each week (increase of 24,000)

ARN:

 

Nova:

 

Nova 93.7 was top in Perth, up 1.1 to 18.1 with the breakfast team of Nathan, Nat and Shaun (pictured) dominating, up 1.7 to a 22.5 audience share.

NOVA Entertainment CEO Peter Charlton said: “The industry is experiencing record audience figures as listeners’ love for audio continues to grow across broadcast, streaming and podcasting. I’m delighted that NOVA remains the most listened to metro network with 6.3m listeners, that Smooth FM 91.5 is now the #1 FM station in Melbourne and the growth we have seen across key breakfast shows like Sydney’s Fitzy & Wippa with Kate Ritchie and Perth’s Nathan, Nat & Shaun.

“NOVA Entertainment continues to be the home to some of Australia’s most loved and listened to audio brands, with consistently strong results across our networks, delivering a compelling commercial offering for clients and engaging content for listeners. Today’s results reflect the commitment and effort from all of our teams across NOVA.”

Group Program Director for Nova Network, Brendan Taylor said: “In another highly competitive survey, this is a strong result for the Nova Network’s across all of our markets. Nova Perth continued to deliver exceptional numbers, with both the station and Breakfast show again #1, while Nova Brisbane maintained its #1 position and was the most listened to in Breakfast. We’re delighted to see Fitzy & Wippa with Kate Ritchie increase their share in Sydney, while Nova’s Drive show – the longest running Drive line-up on Australian radio – yet again delivered another set of extremely strong results nationally.”

Head of Programming for the Smooth Network, Peter Clay said: “Once again we’re extremely pleased with the results for Smooth FM in this latest survey. Smooth FM 91.5 is now the #1 FM station in Melbourne, with Smooth FM 95.3 being just 0.1 share point off #1 FM in Sydney. The brand, which now extends to Brisbane, Adelaide and Perth, continues to go from strength-to-strength and these results are only possible thanks to the incredible team that works hard everyday across the business.”

Head of Programming Nova 93.7 Perth David McClung said: “I couldn’t be prouder of the team at Nova 93.7 today.  With Nathan, Nat & Shaun’s best ever share result after their first ACRA nomination for Best On Air Team, along with a record share figure for the station, we’ve got a lot to celebrate today.”



Nine:

  • 2GB and 3AW outright No.1 stations and No.1 in Breakfast and Mornings
  • Streaming growth across the network
  • 9Podcasts posts highest listenership on record in July

RADIO:

Nine Radio’s 2GB and 3AW have once again retained their positions as the outright No.1 station in Sydney and Melbourne respectively, as well as No.1 in the all important Breakfast and Morning shifts.

Today’s Gfk Survey 5 saw Melbourne’s 3AW recorded its highest ever Survey 5 cume and grew overall share to 16.7 (up 2.1), with Breakfast duo Ross and Russ recording a stunning 23 (up 3.2), and Neil Mitchell continuing his ratings streak with 20 (up 3.0).

Sydney’s 2GB recorded a 11.8 share, with Ben Fordham Live posting 14.6 in Breakfast, and The Ray Hadley Morning Show recording 12.8 – the 151st consecutive survey win for the legendary broadcaster.

Overall, Nine’s talk stations recorded a 2.5% increase in cume on Survey 4, cementing its reputation as the unrivalled destination of news, sport and opinion.

Nine Radio’s Head of Content, Greg Byrnes, said: “It’s another strong result for our live and local content with clear number one stations in Sydney and Melbourne and audience gains across the network.

“The 3AW result is extraordinary given the team has managed to create a new high in audience numbers. It’s also pleasing to see some stability returning after lineup changes in Brisbane and Perth.”

STREAMING:

Nine Radio continues to prove the future of live audio streaming is talk, as the clear No.1 with cumulative audience up 2.2% across the network on Survey 4.

Melbourne’s 3AW recorded an incredible streaming commercial share of 29.8 (up 7.1), while Ross and Russ posted a dominant 41.6 in Breakfast (up 8.2).

In Sydney, 2GB recorded a 24.6 streaming commercial share (up 4.1), with Ben Fordham posting 33.3 (up.9.2).

“With another increase in listeners, Radio 360 has again shown the talk audience has embraced our live and local content via connected devices. We’re the clear leader in the streaming market. Digital audio sounds great, is easy to access and ensures our audience is always up to date with the latest news, sport and opinion,” said Byrnes.

PODCASTS:

The Nine Podcast Network recorded a 41% YOY increase in July^ as listeners continued to discover our premium Australian podcasts. News, Sport and Opinion are underpinning the growth in listenership as Nine invests in new, original, premium content.

Last month, 9Podcasts’ Hannah’s Story, presented by Melissa Downes and produced by Jess Lodge and Adam Buncher, won the Outstanding Podcast Kennedy Award for excellence in journalism. The podcast, which has reached almost one million downloads, was recognised as a compelling account of one of the worst acts of domestic violence Australia has ever seen, shining a light in a very dark place.

Nine’s podcasts have also been recognised in the 2023 ACRA nominations, with Stories of Origin nominated for Podcast of the Year, Phil “Gus” Gould (Six Tackles with Gus) for Podcast Host of the Year, Billy Slater (The Billy Slater Podcast) for Best New Talent – Podcast, and Matt White (Stories of Origin) and Sam Stove (Anatomy of a Scam) nominated in the Best Podcast Producer categories for both Show and Audio.

ABC:

ABC Radio grows audience in GfK Survey 5

ABC Radio grew its audience by more than 74,000* to take its total reach in the five capital cities to just under five million people per week.​

Audiences for the ABC’s Local Radio network, its four national networks of RN, triple j, ABC News Radio and ABC Classic, plus its DAB+ stations, was 4.94 million for GfK’s Survey 5.

ABC’s five metropolitan stations grew their audiences by 51,424 to a total 1.88million with a rise in share for all cities except Adelaide.

triple j had share increases in all cities, except Melbourne, with a total reach of just under two million.

ABC Classic also rose this survey, up 6,715 for a total weekly reach of 763,229.

RN’s performance was stable, with slight rises in share in Sydney and Perth coupled with strong growth for the network’s on-demand content, up by more than 10,000 to 483,000 streams weekly and podcasts growing by more than 157,000 downloads to 2.28 million for this survey period compared to Survey 4.

The ABC’s DAB+ only stations also performed strongly, up 47,000 streams on Survey 4, to a total of 1.14 million, led by ABC Sport off the back of its popular coverage of The Ashes and the Matildas’ matches.

Head of Audio, Ben Latimer, said: “Today’s result continues to highlight that audiences value ABC Radio with almost five million listeners tuning in each week.

“Four out of five of our Local Radio stations added audience share today – taking our total Capital City Network reach up to 1.88 million. Clearly, we have more to do, but the teams and I are working hard to build on today’s solid result.”

SEN:

Streaming increases continue national growth fro SEN

SPORTS Entertainment Network (SEN) has again recorded an impressive streaming result based on the latest GfK Survey 5, with SEN 1116am increasing from a 5.7% to a 6.5% share of streaming for All People 10+.

SEN 1116am’s streaming continues to grow, especially during Breakfast*. Notably, the SEN Breakfast program (featuring Garry Lyon & Tim Watson from Tuesday to Thursday, and Kane Cornes & Nathan Buckley on Monday, with Kane Cornes & David King on Friday) demonstrated impressive performance, increasing its share to 8.9% for All People 10+, securing its position as Melbourne’s second most streamed commercial breakfast program (share)
.
The positive results extended throughout SEN 1116am’s radio lineup, with a cumulative audience of 392,000 listeners each week and an increase in share among All People 10+ overall, growing from 3.1% to 3.7%. Mornings with ‘Whateley with Gerard Whateley’ increased by 1.1% to deliver a 4.1% share***, and ‘Dwayne’s World with Dwayne Russell’ delivered a strong uptick of 1.9%, achieving a total share of 4.4%^^.

Brisbane’s SENQ 693am has experienced an upward trajectory, marking an increase in share among All People 10+ from 0.8% to a noteworthy 1.1%. This growth resonates across all dayparts, including ‘Breakfast with Pat & Heals’ and ‘Mornings with Ben Davis’. Additionally, ‘The Run Home with Joel & Fletch’ reached a 1.2% share^, and ‘Sportsday with Scott Sattler & Mat Rogers’ achieved a 1.9% share**.

In Sydney, SEN 1170am similarly reported growth in share among All People 10+, driven by ‘Breakfast with Vossy & Brandy’. Furthermore, ‘The Run Home with Joel & Fletch’ increased its share to 1.4%^ in Drive, along with cumulative growth across Breakfast, Morning, Afternoons, Drive, and Weekends.

SEN Group Radio Director Sam Thompson said: “We are delighted to witness ongoing growth across all markets, with the integration of streaming once again showcasing the evolution in content consumption among our audience. Notably, SEN Breakfast has ascended to Melbourne’s second most-streamed commercial breakfast show, marking a major achievement in this survey.

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