SCA release January digital stats

Staff Writer

Southern Cross Austereo have released their monthly digital stats which show the network have had a 225% growth year on year.

SCA Director of Digital and Innovation, Clive Dickens says:

"Digital Ratings Survey One has once again positioned SCA as the dominant player in the market. With over 70% of a daily traffic now driven by Social, most of which is on a Mobile device.

"We are redefining the way in which our fans and community access our unique content in what is already an exciting 2014."

Other highlights for SCA :-

  • They are the 24th biggest daily tagged publisher in Australia across all devices and 15th on Mobile
  • Australian Monthly Unique Browsers are at 1.93 million – across all products
  • Most Mobile Optimised Australian Radio Brands online (1st and 3rd nationally)
  • Second Most Mobile Optimised Publisher in Australia

 

See all the figures in their preso below that also show how other networks are going in the digital space :-

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