SCA release January digital stats
Southern Cross Austereo have released their monthly digital stats which show the network have had a 225% growth year on year.
SCA Director of Digital and Innovation, Clive Dickens says:
"Digital Ratings Survey One has once again positioned SCA as the dominant player in the market. With over 70% of a daily traffic now driven by Social, most of which is on a Mobile device.
"We are redefining the way in which our fans and community access our unique content in what is already an exciting 2014."
Other highlights for SCA :-
- They are the 24th biggest daily tagged publisher in Australia across all devices and 15th on Mobile
- Australian Monthly Unique Browsers are at 1.93 million – across all products
- Most Mobile Optimised Australian Radio Brands online (1st and 3rd nationally)
- Second Most Mobile Optimised Publisher in Australia
See all the figures in their preso below that also show how other networks are going in the digital space :-