SCA announces charity partnership with Beyond Blue and The Smith Family

Staff Writer

Southern Cross Austereo has announced a partnership with two charities: Beyond Blue and The Smith Family.

The two-year partnership is part of the radio network’s charity program SCA Embrace and will commence from January 1 2019.

The charities will be supported via community service announcements and content opportunities across SCA’s extensive radio, television and digital networks.

“We are absolutely delighted to be partnering with The Smith Family and Beyond Blue to grow the awareness of their key initiatives, drive engagement and ideally make a tangible difference to those in need. We look forward to providing support through our comprehensive media portfolio and dedicated staff force over the next two years,” said SCA CEO Grant Blackley.

“This partnership will help raise awareness of the 1.1 million young Australians living in poverty and drive national support to help more young people break the cycle of disadvantage through education,” said The Smith Family CEO Dr Lisa O’Brien.

“We’re absolutely thrilled to have been selected as one of SCA’s charity partners. Together, we can help thousands of Australian children in need improve their educational outcomes, so they can create a better future for themselves.”

“By partnering with Beyond Blue, SCA Embrace is taking on an issue that impacts millions of people in Australia,” added Beyond Blue CEO Georgie Harman.

“Around two million people are living with anxiety and one million with depression and, alarmingly, the suicide rate is more than twice the national road toll.

“The best thing about this partnership is the impact it will have on the community.

“We will be able to reach millions of people, in all corners of the country, with information and resources to help them smash the stigma, connect them to support options when they need it most and to take action to achieve their best possible mental health.”

Head to Beyond Blue or The Smith Family for more info.

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