SCA #1 radio group in June
Southern Cross Austereo has produced its biggest daily audience across their platforms with Nielsen’s monthly digital ratings placing it at #1 radio group in June.
SCA is also ranked #12 publisher in Australia and #9 mobile publisher in Australia, while the Hit Network and Triple M’s digital platforms continue to be #1 and #2 radio brands in the country, giving SCA a bigger daily audience than both its major competitors combined. With a domestic engagement of over 2.4m on Facebook, SCA rates higher than any other radio competitors in the country.
SCA’s Head of Digital Content Chris McWilliams said, “SCA’s digital content strategy has Australian audiences at its heart. We tell stories digitally that Aussies care about, talk about and share.
“These latest results and further growth in our digital audience on the Hit Network and Triple M demonstrates our unique offering as a content company in a digital and social world.”
Full report here.