Outdoor broadcast, haunted houses and showbags: Mix102.3 plans biggest Royal Adelaide Show activation yet

Breakfast duo Jodie & Soda are set to launch the Royal Adelaide Show with an outside broadcast tomorrow, as Mix102.3 prepares to have a larger presence at the annual event than ever before.

400 lucky listeners will join Jodie & Soda ‘First and Free’ from 7am to 9.30am, enjoying coffee and doughnuts for breakfast, activities for the kids, a ‘selfie station’, a Mix showbag and free exclusive use of show rides from 9am to 9.30am.

For the first time, Mix102.3’s Jodie & Soda have their own showbag on sale featuring 24 goodies for the family including a duffel bag, headphones, vouchers and snacks.

“The Royal Adelaide Show is the place to be for anyone around town, and this year Mix102.3 will be giving away the most tickets anywhere,” Mix102.3’s Content Director Sue Carter said.

“Mix102.3 will be everywhere at the show – kicking off on Friday with our First and Free Breakfast for 400 people, to the showbag pavilion where you’ll find Jodie and Soda’s Fun Breakfast Showbag, and down sideshow alley to find this year’s hottest new attraction – Jodie and Soda’s Haunted House.”