NOVA Entertainment launches ‘The Broncos Podcast’

Former Assistant Editor

NOVA Entertainment has just announced a new partnership with NRL club The Brisbane Broncos for the production of a brand new podcast.

The pod will go behind the scenes and take a look at what happens off the field, with exclusive interviews to take place featuring both players and other club staff.

The Broncos Podcast is set to launch on March 6, with a episodes released weekly, hosted by former Brisbane player Jharal Yow Yeh.

Yow Yeh will gain exclusive locker room access and take listeners into the inner sanctum of one of the NRL’s most successful clubs.

He’ll also find out what goes into a day in the life of a Bronco, as well as touring the homes of the players, and chatting to the players loved ones.

“We are always looking for different ways to engage with our members and fans at the Brisbane Broncos, and podcasts are an increasingly popular platform that we have been really keen to move into as a club,” said Brisbane Broncos GM, communications & digital media Steele Tallon.

“NOVA Entertainment is a market leader in the podcast space, so there is no better partner for us to work with to produce some compelling content for our loyal Bronxnation.”

The first episode will feature Sam Thaiday, and Yow Yeh will chat with him about his upcoming year, as well as going inside the Broncos new $27 million facility and finding out what mischief the players got up to on their pre-season trip to Papua New Guinea.

“As one of the biggest sporting franchises in the country, The Broncos Podcast will give brands the chance to connect with a very engaged audience with content that you won’t find anywhere else,” said NOVA Entertainment’s head of podcasting and Brisbane GM, Jay Walkerden.

The podcast will be available through Nova’s website, Acast, Apple Podcasts and the Brisbane Broncos website.

The trailer for the podcast is available here.

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