NOVA appoint Josh Halling Sydney Commercial Director

NOVA Entertainment has announced the appointment of Josh Halling as Sydney Commercial Director.

Halling brings commercial experience across multiple networks and is now tasked with creating commercial opportunities for agencies and brands on NOVA’s digital audio and broadcast platforms.

“I’m excited to be taking on this new challenge. We’re in a fortunate position with robust broadcast audience numbers, a rapidly expanding digital audio footprint and a customer base who look to NOVA Entertainment for creative business solutions that deliver outcomes,” Halling said.

“In the current climate, our role is more important than ever, and our Sydney commercial team will continue to challenge ourselves to exceed advertiser expectations.”

Alongside NOVA’s senior commercial leaders and CREATE team, Halling will work with holding groups, independent agency partners and direct advertisers.

Halling has 20 years of commercial radio expertise in various senior roles, including 11 years with NOVA Entertainment. 

He started his media career at ARN, then spent five years at Radio Fairfax in direct and agency sales management roles before joining NOVA in May 2012. He has held multiple senior commercial roles within NOVA as a Group Sales Manager, Sales Director, Sydney Market Lead, and most recently, expanding his responsibility to include the Melbourne direct and independent agency sales team.

NOVA Entertainment’s Chief Commercial Officer Nicole Bence spoke on Halling’s experience.

“I’m thrilled to announce Josh’s leadership of the Sydney team, joining a talented team of experienced commercial leaders across the country,” Bence said.

“Josh’s proven ability to build and lead high-performing sales teams, coupled with his deep experience in the audio channel, gives him a unique ability to unlock maximum value for clients and will be instrumental in ensuring NOVA Entertainment continues to grow and expand. With over 1 in 5 of our audience now tuning in via digital devices, I’m excited to see how Josh will help our valued partners unlock the value of all of audio.”

Halling joins a team of Commercial Directors across the country comprising Katie Bridges in Adelaide, Michael Graham in Brisbane, Andrew Will in Melbourne and Antonell Doyle in Perth. 

Halling will work closely with all functions across the business and will report directly to CCO Nicole Bence.