Kim Loasby announced as SCA Head of Digital Ad Product & Operations


SCA has announced the appointment of Kim Loasby as Head of Digital Ad Product & Operations.

Loasby, who is currently SCA Digital Ad Product & Strategy Director, moves into the new role in July, where she will oversee the creation and development of all digital advertising products across the LiSTNR platform.

Loasby joined SCA almost 15 years ago and during that time has worked as Integrated Project Manager, Creative Solutions Manager, and Campaign Ideas Manager for Digital and Design.

SCA Chief Commercial Officer Seb Rennie says Kim is a highly respected leader at SCA.

“In her new role, she will help drive digital audio solutions for advertisers and she is an important addition to our team.”

Loasby says “It’s such an exciting time for SCA and LiSTNR as digital audio grows rapidly, with consumers leaning into audio streaming and podcasting at an ever-increasing rate.”

Loasby replaces Jonathan Mandel, who leaves SCA at the end of June.

“In his 10-plus years at SCA, Jono has had a huge impact on our digital product, the digital audio industry,” says Rennie. We wish Jono all the best for his next move.”

Loasby will report to Seb Rennie.

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A fan of Loasby!
22 Jun 2023 - 1:37 pm

What a brilliant appointment! Kim is a strong and clever professional who deserves to be recognised in such a manner. Good on you Seb for recognising one of the most collaborative people as the perfect person to lead the charge! She gets it!


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