Hauraki’ s New CD

Staff Writer

Mike Lane will be joining the NZME Content team in the newly created role of Content Director – Radio Hauraki and The ACC (Alternative Commentary Collective).

Lane is moving from his current role as Group Creative Head – NZME.  

“Hauraki and The Alternative Commentary Collective are two brands that I hold very close to my heart – now I get a chance to hold them a little closer and kiss them goodnight everyday”, said Mike.

Group Entertainment Director – NZME Dean Buchanan said:

Mike is the driving force behind the success of the ACC and has been a major contributor to the NZME Group Creative team. Mike will continue to work with our creative teams on exceptional content opportunities for our clients and I’m rapt that we have someone of his calibre to lead the Radio Hauraki team day to day.”

I’d like to thank Dan Bradley for his contribution this year. In the recent GFK survey Hauraki achieved its best results since 2012 with audience growth in 10 of 13 markets. Dan has done an excellent job as Acting CD and I believe the station is well positioned for success in 2017.

Dan Bradley, programming consultant to NZME, held the Acting Content Director role of Hauraki for the past 12-months and was last month appointed Content Director for Hot Tomato on the Gold Coast. 

Mike Lane will commence in the new combined Hauraki/ACC role in January.

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