Dave Cameron named chief content officer at SCA

Staff Writer

After 25 years with the company, Southern Cross Austereo has elevated Melbourne general manager Dave Cameron to chief content officer.

SCA said Cameron’s appointment follows an extensive worldwide search for candidates.

“During our extensive candidate selection process for this important role, we interviewed a number of quality candidates, searching for the right person to lead and develop our audio content needs,” said SCA chief executive, Grant Blakley.

Cameron will be responsible for the strategic leadership content across its 78 FM radio stations, 10 DAB+ stations, digital and on-demand content. He also joins SCA’s executive team.

“There’s no better place to lead an already highly experienced and creative content team than SCA,” said Cameron of his new role.

“Our talent and overall content line-up are world-class and I’m excited to help drive SCA’s content output to new levels of success in my new role.

“In the digital age, content is critical to our success and as the audio landscape continues to expand and diversify into new platforms, we will focus on innovation and creative content excellence to drive that growth and stamp our success.”

During his time at SCA, Cameron has been a four-time ACRA winning content and music director, spending 11 years programming Fox FM Melbourne and the National Hit Network, and a further six years as music director in Sydney.

He has 23 years of programming experience with SCA, 17 of those in the two biggest audio markets of Sydney and Melbourne.

“I couldn’t be more delighted that we have found that person within our own ranks in Dave,” added Blackley.

“His knowledge of our business, his ability to drive innovation across our audio brands and the respect and admiration he has among our people have all been standouts in this rigorous process.

“He will be, I’m sure, an outstanding Chief Content Officer to help lead and nurture the best talent and across our audio brands into the future.”

In an interview with Radio Today in November, Blackley outlined much of the restructure that has unfolded in recent weeks.

Already announced into chief roles are Nikki Clarkson to oversee marketing and communications, and Annaliese van Riet to lead people and culture within the company.

Former group programmers at SCA include Greg Smith, Brad March, Jeff Allis, Guy Dobson, Craig Bruce and Guy Dobson.

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16 Dec 2019 - 10:29 am

If this was the plan all along they should have parked Dave as head of the Hit stream and not GM of Melbounre. The network would be no where near the disaster it is now. Congrats Dave!

16 Dec 2019 - 10:30 am

Apart from being a brilliant programmer, Dave is simply of the nicest, most nurturing and bloody lovely blokes I’ve ever worked with. Huge congrats DC!

16 Dec 2019 - 11:43 am

I can’t believe SCA have appointed a British politician who served as prime minister of the United Kingdom from 2010 to 2016 to the Head Content role.

T. Bell
16 Dec 2019 - 12:53 pm

Great Operator. Great Move

SCA way is not the only way
16 Dec 2019 - 2:00 pm

Great guy and certainly the best for the job, however it does seem to be the same people getting these gigs over and over again. How about a fresh perspective from another network or even another country?

16 Dec 2019 - 6:36 pm

Best move they could have made. Well done Dave.

17 Dec 2019 - 5:55 pm

Finally !! So good to see the great DC put in the position. One of the all time greatest. A true radio lover and will know doubt shine. Has a big battle on his hands, but so good to see he is the new head of Content. Congrats Dave. Very well deserved! Snowy


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