Brian Gallagher joins SCA
Brian Gallagher is joining the ranks of SCA as Chief Sales Officer. It’s a newly created role that will see Brian take a leadership role, driving the entire sales operation across Southern Cross Austereo’s suite of media channels and brands.
Southern Cross Austereo’s CEO, Grant Blackley, said: “I have set a refreshed and intensive focus on sales as a key priority for me as I step into the CEO role and Brian Gallagher is the right person to deliver that focus and fresh thinking across all of the group’s operations.”
Brian’s media career spans 30 years with both commercial and technical broadcast experience across metro and regional media. He has worked in free to air TV, Pay TV, content marketing and production, technical broadcast, programmatic trading as well as broader entrepreneurial and global media strategy, for both established and start-up companies in Australia and globally.
He was the exec who launched Ten’s ‘Business Development Unit’ which drove increased market share for the Network. Brian also launched the regional Nine Affiliate Sales which was the first TV sales unit in Australia to work with consumer research beyond TV ratings to drive revenue growth.
Brian Gallagher said: “I’m incredibly excited to join Grant and the Southern Cross Austereo team at an important stage of the company’s development. I’ll be looking to drive sales growth through innovation and capitalising on SCA’s enviable heritage as a major Australian media company. ”