Triple M top in Newcastle survey 3
Triple M remains at the top of the Newcastle market in radio survey 3, despite a drop of 1.3 share points to 17.4%.
Second place goes to SCA’s other station Hit 106.9, which gained 1 share point to score 15.9%
Triple j is third, down 3.1 to 11.2%, followed by ABC Newcastle, which also dropped, down 1.5 to 8%.
Supernetwork stations New FM and 2HD are placed fourth and fifth. New FM lost 1.6 to score 7.8% and 2HD gained 0.9 to score a 7% share of the market.
Click the chart to enlarge it.
Triple M’s Tanya and Steve (pictured) won breakfast with a slight gain in audience, up 0.2 to 20.2% of the breakfast timeslot. Hit’s Nick Jess and Ducko was second in breakfast followed by ABC Newcastle’s Jenny Marchant and Dan Cox.
Triple M won mornings. 2HD’s John Laws increased his share in that timeslot.
Hit won the afternoon and drive shifts, ABC Newcastle won evenings and Triple M won weekends.
Triple M and Hit topped the 10-17 demographic, Triple J won 18-24s, Hit won 25-39s, Triple M won 40-54s and 2HD won the over 65s.
The survey was conducted by GfK for CRA across these dates: Sun Jun 13 to Sat Jun 19 & Sun Jun 27 to Sat Jul 3 & Sun Jul 11 to Sat Jul 24 & Sun Aug 22 to Sat Sept 18 & Sun Sep 26 to Sat Oct 23.