Triple M top in Newcastle survey 3

Triple M remains at the top of the Newcastle market in radio survey 3, despite a drop of 1.3 share points to 17.4%.

Second place goes to SCA’s other station Hit 106.9, which gained 1 share point to score 15.9%

Triple j is third, down 3.1 to 11.2%, followed by ABC Newcastle, which also dropped, down 1.5 to 8%.

Supernetwork stations New FM and 2HD are placed fourth and fifth. New FM lost 1.6 to score 7.8% and 2HD gained 0.9 to score a 7% share of the market.

Click the chart to enlarge it.

Triple M’s Tanya and Steve (pictured) won breakfast with a slight gain in audience, up 0.2 to 20.2% of the breakfast timeslot. Hit’s Nick Jess and Ducko was second in breakfast followed by ABC Newcastle’s Jenny Marchant and Dan Cox.

Triple M won mornings. 2HD’s John Laws increased his share in that timeslot.

Hit won the afternoon and drive shifts, ABC Newcastle won evenings and Triple M won weekends.

Triple M and Hit topped the 10-17 demographic, Triple J won 18-24s, Hit won 25-39s, Triple M won 40-54s and 2HD won the over 65s.

The survey was conducted by GfK for CRA across these dates: Sun Jun 13 to Sat Jun 19 & Sun Jun 27 to Sat Jul 3 & Sun Jul 11 to Sat Jul 24 & Sun Aug 22 to Sat Sept 18 & Sun Sep 26 to Sat Oct 23.




Comment Form

Your email address will not be published.

Recent comments (5)
Post new comment
26 Nov 2021 - 1:03 pm

About time Super Radio Network sold out in Newcastle. With no promotion or .arketing budget how can they compete.

26 Nov 2021 - 1:34 pm


26 Nov 2021 - 9:02 pm

What has happened to New over the past 6 months or so, they seemed to be going in the right direction for a few years but it seems to be heading down hill fast.

Terry Reeves
27 Nov 2021 - 9:35 pm

Sunday nights on 2 HD with Carter Edwards is so embarrassing I turn off as he surly is suffering from dementor as he can’t out a sentence to.
It’s humiliating to even think someone isn’t listening from head office.
Weeknights is not much better in the 8 pm to 12 pm with the one eyed view of the presentation.

28 Nov 2021 - 1:26 pm

Ugh. Newcastle is a depressing market. NEW FM should be more competitive but the seem to be treated like a generic Super Network FM station from western NSW. Sad.


See all