Triple M to broadcast Test Cricket
Triple M has announced that it has inked a two year deal with Cricket Australia to broadcast selected Australian Test Matches.
The coverage will begin with the 2016-17 Commonwealth Bank Test Series against Pakistan, and the Ashes Test Series played in Australia in the 2017-18 season.
Triple M has appointed Brad McNamara as its Cricket Executive Producer, Brad is a former NSW Blue, and was EP of Nine’s Cricket coverage.
Mike Fitzpatrick, Head of Content Triple M said,
“Test Cricket is the sound of summer in Australia, and sport is in Triple M’s DNA. Triple M has brought entertaining coverage of both AFL and NRL to FM for years and now we’re very excited to create a new type of Test coverage to cricket fans across the country.”
Grant Blackley, CEO of Southern Cross Austereo said, “As Australia’s leading media and entertainment company, SCA is proud to be able to cover Test Cricket on our Triple M network. As a leader in Australian sports broadcasting, Triple M will bring its vitality and informed coverage to these iconic Tests that are so integral to our Australian summer.”
Triple M stations in the capital cities will broadcast the Commonwealth Bank Test Series against Pakistan from 15 December, the first day-night Test from Brisbane, and from 26 December in regional Queensland, NSW, Victoria, Tasmania, and South Australia the Boxing Day Test will be broadcast across the metropolitan and regional Triple M network.