SEN put three more years on Australian Open AM broadcast deal
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Sports Entertainment Network (SEN) will continue to champion the Australian Open as a three-year extension sees the competition air exclusively across the SEN network from this January.
The renewal of the Tennis Australia partnership and exclusive AM broadcast rights secures SEN as the Australian Open’s ‘Official Radio Broadcast Partner’ for three more years.
Presented by KIA, the Australian Open’s major partner, SEN will deliver daily action throughout the Australian Open, including the finals, to listeners around Australia and New Zealand.
A dedicated 24/7 tennis channel on the SEN app will bring coverage of key matches across more than 60 SEN stations, including SEN 1116am (Melbourne), SEN 1170am (Sydney), SENQ 693am (Brisbane) and SENZ Auckland 1476am.
Brett Phillips, the host of SEN’s weekly tennis program, The First Serve, will help lead the coverage across the SEN network, having signed on to continue his role for the next two years.
SEN Chief Executive Craig Hutchison said he was thrilled to continue the partnership with Tennis Australia.
“We are excited to continue our partnership with Tennis Australia and KIA for the iconic Australian Open over the next three years,” said Hutchison.
“The Australian Open is a staple of the Australian summer and we’re proud to play a part in serving up all the action for tennis fans, giving them unprecedented coverage to the first Grand Slam of the new year.”
“Brett Phillips will lead a dynamic broadcast team along the two-week journey across the entire SEN network across two countries.”