SCA Dominates DAB+ Ratings
Southern Cross Austereo has come out on top and dominates the second round of GFK’s DAB+ survey results,
With over thirty stations on offer and 3.2 million Australians listening via DAB+, SCA takes out #1 with Triple M Classic Rock. Buddha increased its listeners and moved into national top 5. With two other brands making the list including More 80’s & 90’s and Stardust.
Southern Cross Austereo Chief Creative Officer Guy Dobson said, “We’re thrilled that our new radio formats on DAB+ are being embraced well by Australia. Winning the lion’s share of the top ten and leading the pack with Triple M Classic Rock is not only great for SCA as a dynamic and innovative media company, but really exciting for the entire radio industry as DAB + takes off!”
Source: GfK Metro Radio Ratings 2015, Cumulative Audience, Mon-Sun 5:30am -12midnight, P10+, listening via DAB+