Paul Jackson on Survey #8
As the survey year wrapped up, Nova Entertainment’s Paul Jackson has drawn the new battle line in Melbourne, “We want to pull Fox into a breakfast time battle…. no one’s done it yet”
So how are preparations going with the new Nova 100 team? We talk about Nova’s success across a number of markets with Survey #8 but does he have any concerns with Kate, Tim and Marty in some Drive markets?
And finally 2015 was the year that saw smooth FM go to number 1 in Sydney, NE were hoping for the same result in Melbourne. The last two rounds has seen them be strong number three’s in the market, but are there any concerns around the music? What has been affecting smooths results since survey six?