Kyle Sandilands’ sangria range wins BWS competition

Kyle Sandilands has taken out a BWS competition which aimed to champion local alcohol producers and give them a coveted spot on the stores’ shelves.

Sandilands mounted a campaign to win the competition for his Nueva Sangria using his platform and profile to get ahead.

Now that it’s proven successful, the product will be stocked on BWS shelves.

 

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! ! #localluvva #supportlocal #supportlocalwinemakers #wine #sangria #effortlesscocktails #nevernotnueva #fiesta #kylesandilands #kjshow @kyleandjackieo @bws_au

A post shared by Nueva_Sangria (@nueva_sangria) on Oct 18, 2020 at 12:28pm PDT

Former Married At First Sight star Dean Wells had tried to derail Sandilands’ campaign, and instead get his Little Ripples brand into BWS stores.

“Bloody Kyle Sandilands is stepping on the little guy once again,” Wells said, noting Sandilands’ immense existing platform and wealth.

“I don’t know about you, but I think Kyle might already have enough Rolls Royces. Whereas, if you vote for Little Ripples, you’re actually helping underprivileged kids get access to clean water. I mean the bloke gets paid like $1 million a week just to talk shit on the radio.

“Kyle, you’re a legend, we love you mate, but do you really need any more help?

“What even is sangria? Just taking red wine and putting some fruit in it.”

 

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BLOODY KYLE SANDILANDS!! VOTE FOR LITTLE RIPPLES-LINK IN BIO Little Ripples is currently ranked #2 in the #BWS_AU #Localluvva campaign and we need your help! We’re competing for the top spot with #kylesandilands Sangria wine brand. Don’t buy him another Rolls Royce! Help some struggling communities instead!! Vote for Little Ripples and help us take home the win and get stocked in BWS, which will enable us to get our top drop into more hands, but it will also improve the lives of thousands of people via our “Wine to Water” initiative. Every bottle sold, provides 1 person with 1 year of clean water. WE NEED YOUR VOTES – Please click the link in our bio to vote for Little Ripples. Please share on your timeline and help us make a difference!! #localluvva background art by @mlon – – – #bws_au #australianwine #littleripples #winetowater #sauvignonblanc #aussieshiraz #aussiewine #cabsav #vinoaustralia #aussiefarmers #Kylesandilands #kyleandjackieo #kiis1065 #rollsroyce #marriedatfirstsightau

A post shared by Dean Wells (@deanwells) on Sep 15, 2020 at 2:18am PDT

Neuva Sangria won in the NSW wine category.