Irene Hulme appointed head of music for Hit & Triple M
Hulme will now be in charge of music strategy for the entire of SCA, with her new role to encompass the Triple M network as well her previous duties with Hit.
“I couldn’t be happier as I’ve always been extremely passionate about both brands,” Hulme told Radio Today.
The move comes as SCA announces a new initiative called the SCA Music Hub, which is set to consolidate several roles within the business.
“We’ve also announced a new initiative for the Network, the SCA Music Hub, a consolidation of our music specialists,” said Hulme.
“The Hub will allow for a more collaborative approach to executing our strategies across both brands.
“SCA has some the best music minds in the business and the creation of the SCA Music Hub will further enhance our reputation.”