Hot 100 fires up in Xtra Insights Survey 1 for Darwin
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Xtra Insights Survey 1 for Darwin has landed, with ARN’s Hot 100 the station listened to most among 10+ (down 1.1 to 38.1) ahead of its sister station Mix 104.9 (up an impressive 3.6 to 25.2) and ABC Radio Darwin.
Hot 100’s Davo and Jax remain a dominant force in Breakfast, up 0.8 to 39.6, sitting well clear of Mix (+3.0 to 24.1) with ABC Radio Darwin holding down third.
Mike Harvey, General Manager Hot100 and Mix104.9, said “This reinforces the power of local radio. I’m very proud of the team we have on ground in Darwin, these numbers reflect their hard work and our presence in the local community.”
Xylon McEwan, Content Director Hot100 and Mix104.9 said “I couldn’t be happier with both stations’ results today, the team executed the content strategy really well and the people of Darwin supported us in mass.”
Click on charts below to enlarge.
The ABC flops again. Poor showing from ABC Darwin, triple J, double j and KIX country beating ABC Country but a country mile.
No Phil,
Darwin is full of uneducated Bogans. Quite scary as that lot vote. Obviously they tune into the noise that comes out of the FM stations.
Very disappointing by ARN and RT for not giving credit to Katie Woolf, the mornings personality runs a fantastic talk and music hybrid and is the highest rating shift on the station by far.
Well done Katie, your show is quality, you are quality and the audience thinks you’re quality too!