Ed’s AFL Grand Final Performance

Staff Writer

The Today network has secured a first.

With the hype surrounding Ed Sheeran’s performance at the AFL Grand Final tomorrow, the entire Today Network nationally will be live when he fronts the massive crowd at the MCG.

Ed Sheeran is set to perform three songs including a duet with Tom Jones. Ed will be on stage before the main show, being the Hawthorn and Sydney clash.

Then he will return to the stage post game. All the audio captured and relayed in real time to every Today Network on-air station, online site and on mobile apps.



Southern Cross Austereo Director of Digital and Innovation Clive Dickens said, “Ed Sheeran is one of the biggest artists in the world and we are thrilled to be able to nationally broadcast and globally live audio stream his one-off performance at the AFL Grand Final, especially for those who are not able to watch it on TV.”

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