With the “business year” coming to an end and the festive season fast approaching it won’t be long before media salespeople start to hear those dreaded words: “call me ...

For today’s Sunday Soapbox we welcome Mike Lee from the US.Mike was the co-founder of Brown Bag Productions. He is  a winner of many awards over the years, including the Silver ...

You probably have enough listeners.We would, of course, always like more. More is better. But I’m guessing you have enough to be #1 with your target.The most important question is whether ...

by Bob Lefsetz How did this happen? They're fighting to be on Howard Stern's radio program. Today alone, he featured not only Chelsea Handler and Billy Idol, but Bill Murray, the ungettable get. ...

By Brad Smart You know it has taken 3AW Melbourne six full months of hard grind to get its ratings back to where they were prior to the onslaught of cricket last year. Cricket is poison for ...

I didn’t know that the American rap group Run-DMC was sales trainers; but their song “You Talk Too Much” summarizes what sales people tend to do.  “You're the worst ...

by Bob Lefsetz We’re all fighting for it. Welcome to 2014. The Internet is two decades old, at least in the mind of the consumer, we’re all wired 24/7 and the primary feeling is one ...

Brad Smart You can’t help but feel Mel Greig’s very public pain. The fact that she travelled to London for the Coroner’s inquest into the suicide death of Nurse Jacintha ...

By Brad Smart Small market radio stations often can’t survive the loss of key talent. Unlike large regional and metropolitan stations where there is usually an infrastructure to provide ...

By Stephen Pead One of the most common issues that arise in discussions with clients is the subject of price. Pricing tends to come up in most sales calls – either at the beginning, middle ...

You thought it was a brand new song, right? But  it's sample, or real roots go a lot deeper. It's been doing the rounds on Youtube, a collection of hit songs from the past 2 decades which ...

You thought it was a brand new song, right?  We featured Part I yesterday. Another 12 tracks with their orginal song at the front the recent version follows. Take a listen to Part 1 here and ...

Wayne Allen has worked in metro markets in Brisbane, Newcastle, Sydney, Canberra, Melbourne and Adelaide, in all areas including content, music, on air, sales, journalism, production, promotions ...

By Stephen Pead Sales managers can only control two things: The activities of their salespeople and themselves. Given that situation has your sales manager explained what she believes are the key ...