4HI resonates with listeners in Xtra Insights Survey 1 for Emerald, Qld

Resonate’s local AM station 4HI has burst forth as a genuine radio force in the latest Xtra Insights Survey for Emerald, Queensland.

While SCA’s local Hit station is still the most listened to overall, it dropped 7.9% to 34.9 and shed 46,000 listeners.

At the same time, 4HI rose 5.6% to 19.8, with a cume pick-up of 22,000.

Hit 94.7 saw shifts plummet across the board – including a 7.0% drop to 36.1 for the now-defunct Bronte and Lakey Breakfast show.

It was the opposite for 4HI, which went up 6.5% in Breakfast to 19.2 and enjoyed huge gains across all dayparts.