Social Media Chart Wrap

A big change has occurred on the International Social Media 50 chart this week with Justin Bieber no longer holding #1. Replacing him at #1, making a jump from #10, is David Guetta.

Guetta’s move follows a daily engagement average of 495.73% across all channels thanks to his recent Sia collaboration on YouTube. He’s engaging strongest on YouTube with 1.2 billion activities tracked over a week, dwarfing his actual subscriber count of 10.5 million.

His other channels pale in comparison though. Ranked #6 globally on Facebook, David Guetta’s engagement rate is only 0.02% of his 55 million fans. Guetta’s move to #1 marks the only notable movement for quite some time, with the jump pushing many artists down a few places.

Kanye West sees a small jump to #15 from #17, still feeding of TLOP’s hype. Still ranking at #1 on website traffic, it seems the tidal streaming widget on the website alone is enough to keep him high in the chart. Naturally he still rates high on Twitter, currently sitting at #9 thanks to the unending amount of controversy that seems to come from the account.

Meek Mill enjoys a bump to #26 from #29, receiving quite a lot of Instagram engagement from his 8.2 million followers. Kendrick also moves up three places to #35 from #38, still buzzing off the Grammys hype. It’s been a good week for hip hop artists on social media.

BrandData charts are based on 41 weighted engagement events across 5 channels – website, Facebook, Instagram, Twitter, YouTube – any social media that accounts for more than 2.5% of the world’s traffic. For further details and charts on radio and streaming, visit

Click here to view all this week’s charts, including our HOT100 national airplay (by genre & state), iTunes, Spotify, Shazam, ARIA, AIR & AMRAP.

Read more in The Music Network here.

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