Georgie Nichols appointed CRO of Mamamia

Mamamia has appointed Georgie Nichols as Chief Revenue Officer (CRO). With 25 years experience in media, marketing and management, Nichols will lead the sales team and set the strategic commercial direction for revenue and partnership growth.

The Mamamia Executive Leadership team

Nichols joins the Mamamia Executive Leadership team alongside newly appointed Zara Curtis (Chief Content Officer), Luca Lavigne (Chief Operations and Product Officer), Riley O’Neill (Chief Financial Officer), Mia Freedman (Chief Creative Officer & Co-Founder) and Jason Lavigne (Executive Chair & Co-Founder).

CEO Natalie Harvey (pictured above with the leadership team, front right) said:

“This role was the missing piece of our puzzle and we were looking for the best of the best. As we launch hard into the new era at Mamamia, we needed someone who was entrepreneurial, curious & strategic, commercially strong, had strong relationships in market and was an exceptional leader. Basically we were looking for a unicorn and we found her.

Georgie has all of these attributes & more. Her passion for leading people while creating and nurturing client & agency relationships as well as her enormous engine and infectious energy is inspiring. Her undeniable strengths combined with the ambition and the momentum of Mamamia is a perfect match. She is the best people & commercial leader I have ever worked with and I can’t wait to see her make magic at Mamamia.”

Nichols commences with Mamamia in mid-October.