Beginning later this month, Pandora becomes the exclusive streaming home for the uber-popular Serial podcast. And starting next year, Pandora ...

As the northern half of the planet begins its slow, dark decent into the colder months, the leaves are falling, coffee shops are selling pumpkin flavoured everything and the winter auto safety ...

Matt, Jeremy & Laura are high profile air personalities on Radio Hauraki. Their Auckland-based breakfast show is heard in 14 markets throughout New Zealand.Targeting a primarily male ...

From London to Lima, Bogota to Brussels, Uber has taken the world by storm. It has infuriated taxi operators all over the world with the same intensity that it has won the hearts of its millions ...

Content Directors: Concentrate on making your station like a mirror… not a sponge.The art of winning friends and influencing people is all about taking an interest in the other ...

Many radio stations have awarded themselves the label ‘heritage’.   General Managers and programmers proudly boast, “We are the heritage rock station!” No doubt ...

McDonalds restaurants are in 118 countries and serve nearly 70 million people each year. They have been flipping burgers since 1940 and the success of their brand continues to survive and ...

The biggest problem with radio’s promotion (and contesting) efforts is the lack of definitive objectives. We launch a campaign and throw it on the air. Even if it sounds good, it may ...

Radio has come a long way since gurus Al Ries & Jack Trout literally wrote the book on marketing. Back in the ‘80s, it was must-reading for every PD and Promotions ...

Every time there’s some new innovation out there which enhances the choice set available to consumers who want to hear audio entertainment or information, a chill runs up the spine of every ...

It doesn’t matter how how much time you spend massaging the music log. But yes, investing resources on music flow are important.It doesn’t matter how well tested your music library ...

In our phone call, the morning show told me they were disappointed in the show that day. I asked why. Their response: We were unprepared. We had great topics and a lot of things to talk about, ...

Podcasting is helping millions of listeners fall in love with audio all over again. That’s from the perspective of someone who has been at the center of radio, digital, and now podcasting.

Having a goal and working toward it is a fundamental component to success. Goal setting is what gives us clarity. When you get into your car and start the engine you have a destination in mind. ...