Acast expands in Australia with new Sydney office and studio

Toni & Ryan at Acast housewarming event. Image supplied

Acast has announced the opening of its new Sydney office and state-of-the-art podcast studio, alongside a key leadership promotion and new senior hire.

The new space in Woolloomooloo will serve as a central hub for Acast’s growing Australian operations, providing enhanced facilities for employees, creators and partners.

The office includes a recording studio fully equipped for audio and video production, featuring a three-camera set up and professional studio lighting.

Since launching locally in 2017, Acast has paid out more than $56 million to creators in Australia and New Zealand, up from $44.9 million reported this time last year.

Acast says its local momentum is further strengthened by new global partnerships with Apple and Spotify, as well as its collaboration with Little Dot Studios to support YouTube distribution and audience development – enabling creators to grow and monetise their shows across both audio and video.

As part of its continued investment in the region, Acast has promoted Kate Digby to the newly created role of Sales Director, ANZ.

Digby, who previously served as Commercial Strategy Director, will lead revenue growth and oversee Acast’s commercial direction across Australia and New Zealand.

Digby brings more than 20 years’ experience in media and advertising across the UK and Australia.

Acast has also strengthened its sales team with the appointment of Katie Stenson as Group Business Director.

Stenson brings 13 years of experience across adtech and premium publishing.

Henrik Isaksson, Managing Director, Acast ANZ, said thses appointments will boost Acast’s mission to drive advocacy and education for podcasting and its creators across Australia and New Zealand.

To celebrate the opening, Acast hosted a housewarming event, bringing together leading independent creators and industry partners. Attendees included the hosts of Casefile True Crime, Toni and Ryan, Just The Gist, Hello Sport, Equity Mates, We Used To Be Journos, One Minute Remaining and The Mitch Churi Chat Show.

Antoinette Lattouf, Co-Founder of Ette Media and Co-Host of We Used To Be Journos, said “There’s a crackle in the independent creator space right now and the optimism in the room felt sincere and hard earned rather than performative. We have been with Acast since launch, and in just seven months the audience has grown, the reach has widened, and the conversations about which brands align with our ethics have remained refreshingly honest. Our voice stayed ours, the content stayed sharp, and independence remained non-negotiable.”

Images: Kate Lynda Art