What's New
BY Sarah Patterson March 19, 2024
What's New April 18, 2019
The most-advertised chocolate brands for Easter
Cadbury is the most-advertised chocolate brand on radio and TV over the past month.
In the spirit of Easter, AirCheck crunched the numbers on chocolate advertisers and found that Cadbury came out on top with 638 instances.
It was followed by Lindt and The Easter Egg Warehouse in second and third.
Network Ten were the biggest supported of chocolate ads, airing 101 ads in the space of four weeks.
The brands that made the top ten were most likely to be placed in the middle of an ad break with only 9.49% of spots first or last in break.
Mantime, only a quarter of the ads ran in the evening while 20.71% were placed in the afternoon.
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