Listed 23 Apr 2021


Fortress Australia, Melbourne
Application close: 23 May 2021

About You:

We’re looking for a confident publicist who would be enthusiastic about communicating the future of entertainment and games. The right candidate will come armed with learnings from successful past strategies and a history of building rapport as a comfortable networker.

About the Role:

Your role will be working with the internal marketing and creative team to amplify an array of events, experiences and entertainment products. This is an opportunity to be part of a world-first business with national expansion plans.

Essential Duties and Responsibilities:

Your key responsibilities will include, but are not limited to:

Relationship building
Identifying targets
Strategising coverage plans
Influencer management
Updating and reporting on coverage targets
Publicity planning

Key Skills

Excellent communicator
Understanding of a variety of demographics
Ability to work alongside an energetic and fast paced team

What You’ll Bring:

Minimum 5 years experience in a Publicist role
An exceptional network of media contacts in Melbourne / Australia
Strong understanding of national and regional print, broadcast and online media
Eagerness to create new connections
Full Australian working rights

Company Summary:

Situated in the CBD at the luxury Emporium shopping centre, ‘Fortress Melbourne’ is an incredible addition to the city’s cultural, tourism and nightlife offering. The entertainment venue also encompasses a powerful broadcast and production studio.

Fortress was founded with one purpose: to ignite the spirit of gaming. We do this through events in our venue, incredible (daily) hospitality experiences and our ever growing online presence where we broadcast the best in esports and gaming content.

The 1,000 capacity venue spans over 2 levels; holding a 250 seat fantasy restaurant and bar, 200 seat arena and sports bar, and private party spaces. Patrons can play 100s of games on the venue’s 160 PCs and VIP Booths fitted with Xbox, Playstation and Nintendo Switch consoles, or enjoy from the Board Game Library selection.

Apply here