Future insights, latest trends: The Audio Edge launches in Melbourne next month


The Audio Edge – an event dedicated to exploring the effectiveness of audio in today’s media landscape – comes to Melbourne’s Fed Square next month.

Hosted by Nova’s Jase & Lauren, The Audio Edge will feature insights into the latest trends and strategies in audio, all while celebrating the dynamic and evolving audio market.

In announcing the event, CRA Chief Commercial Officer Jo Dick said “We are thrilled to host The Audio Edge, an essential event for media agencies and advertisers who want to optimise their campaigns and learn more about the impact of audio.”

“Radio advertising is inherently creative, delivering cost-effective results and driving consumer engagement like no other medium. When combined with podcasting and radio streaming, the opportunities for advertisers are endless.”

Attendees will hear from industry leaders including:

  • Russel Howcroft, Breakfast co-host at 3AW
  • Fifi Box, Breakfast co-host at 101.9 The Fox
  • Christian O’Connell, Breakfast host at Gold 104.3
  • Joel Creasey, Drive co-host at Nova
  • Jacqui Felgate, Drive host at 3AW
  • Paul Sinkinson, Managing Director at Analytic Partners
  • Rob Brittain, Marketing Consultant
  • Denise McCormack, Head of Digital/Data & Tech at Hatched Media
  • Nicole Bence, Chief Commercial Officer at Nova
  • Kim Loasby, Head of LiSTNR Ad Product and Operations at SCA
  • Corey Layton, Head of Digital Audio/iHeart Australia at ARN
  • Ben Campbell, Digital Commercial Director at Nine
  • Nikki Clarkson, Chief Marketing Officer at SCA
  • Jo Dick, Chief Commercial Officer at Commercial Radio & Audio

The Audio Edge will be held on Thursday, 18 July and will run from 9am until 11am.

Register your interest here.

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