In this rapidly changing media and general economic environment, I suggest there are 5 key principles for growth over the next 5 years. 1. Think of your radio brand as an app: a smartphone ...

  I've always believed that a radio station, like any product, has to be wrapped up in great packaging to get the buyer, or in this case the listener, to embrace it.  Getting the ...

Let me share a tragic tale you may find familiar. It is the tumultuous story of a real radio station in a metro market. It is the story of Mystery FM’s rollercoaster ride through 2011. The ...

  Whatever area of a radio station or network you are involved in, or whatever brand you work on, there is a question that you must be able to answer: What is your brand’s ‘est?’

The biggest thing that will separate a radio station from the pack, besides the right strategy for the market is great talent. The really great talent who truly make a difference are worth every ...

With over 40 years of professional audio production knowledge and experience, John Rowland has done it all. He was a pioneer in the development of commercial radio production in the UK. He owned ...

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