Guest Content

How do you do an OB from a bike?
Last week, Radio Today wrote about 92.9 Perths efforts to raise money by doing a complete show riding bikes from Perth to Mandurah.An extraordinary effort from the Breakfast show, but also an ...
30 seconds with Sinkers #3
Peter Sinclair is the ARN Sydney Creative Director, 21 years Industry experience, over 70 National and International Radio Awards.30 seconds with Sinkers #3 Sometimes that gold nugget that ...
Does Radio have a new competitor?
Podcasts aren’t new. They are used everyday by radio stations, mainly to replay the best bits from breakfast, drive or nights.It works, often getting decent download numbers. But what if ...
Dealing with Objections
Gareth Aldis is the Director of Thinksmart Development and works across across a variety of industries, both in Australia and internationally. He writes today about ‘dealing with ...
Poise
Cam Barber is a professional speaker and CEO of Vivid Learning, who conduct Presentation Training, Message Consulting and Media Training. Cam has conducted workshops with some major companies ...
LOL
Rob McCasker is a former radio programmer and now freelance writer. It’s good to laugh. Many of mine have come from radio station general managers. Like the one who tried to negotiate ...
NAB key technology issues
More than 140,000 delegates converged at the recent National Association of Broadcasters Conference in Las Vegas, to see what's happening at the cutting edge. AudioNET Directors Dave Cox and ...
Promotions 101: back to basicss
Sally Dobson is best-known for her work with ESP, initially with Greg Smith, and later with Brian Ford. Sally left ESP in 2011 and, with her partners, owns three radio stations in Australia ...
Get Mentored
Gareth Aldis is the Director of Thinksmart Development and works across across a variety of industries, both in Australia and internationally. He writes today about the power of mentoring.  ...
Content is the Beef
David Borean is a Managing Partner – Waterfront Entertainment and MarketingLatest CRA research suggests people are ‘six times more likely to go to an advertiser’s website if ...
Roll up Roll up!
  Rob McCasker is a former radio programmer and now freelance writer, here he offers his views on Fitzy & Wippa's recent story arc around bringing the world's shortest man 'Dangi' to ...
Are we really trying?
Greg Jennings is Creative Director for Prime Radio in Queensland, and formerly of Nova 100 Melbourne. In his article below for Radio Today, Greg asks if we are 'really trying'? On a recent trip ...