2012 revenue figures soften slightly

Staff Writer

Radio revenue softened slightly in the calendar year 2012, in figures released today by Commercial Radio Australia.

The industry ended 2011 with revenue in the five metropolitan markets of $674 million, down by 1.28% on 2011 figures. All markets were down slightly, aside from Perth which grew.

  • Sydney revenue in 2012 was down 1.7% to $208.7m
  • Melbourne was down 1.2% to $202.3m
  • Brisbane was down 2.5% to $106.8m
  • Adelaide was down 0.2% to $64.6m
  • Perth increased 0.3% to $91.6m

CRA Chief Executive Officer, Joan Warner (pictured), said the results reflected the tough economic conditions across the country.

“Radio has had a softer year but once again has shown its resilience and competed well when compared to other traditional media,”

“Results for the year show patchy figures for the five metropolitan markets with some performing better than others at different times, again dependent on local influencing factors.”

“The industry experienced a strong November but in December there has been a small overall fall of 0.91%, but with both Melbourne and Perth recording good growth.”

The December figures show;

  • Sydney revenue down 2.1% to $15.6m
  • Melbourne up 2.7% to $16.4m
  • Brisbane down 7.8% to $8.4m
  • Adelaide down 1.4% to $5.0m
  • Perth up 2.6% to $7.7m

The Deloitte figures report total metropolitan radio revenue received for each calendar month and include all direct and agency revenue.

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