Survey #1: The Results – Melbourne

In Melbourne, 3AW maintains its dominance with a 0.7 drop on 13. Over on FM, smoothfm 91.5 becomes the #1 FM station with a 0.4 jump, overtaking Fox FM who dropped 1.5 to 9.1.

·      Nova 100’s Chrissie, Sam and Browny are up an impressive 1.7 to 8.1 – a great result!

·      Fox FM is down 3.1 in drive with Hamish and Andy away during the survey period.

·      Gold 104.3 jumped 4.6 people 25-36 and took a 4.9 drop in people 40-54, overall it’s fairly steady with a 8.0 share overall.

·      On to KIIS 101.1 FM – it’s flat with a 0.1 drop – to 5.9.

·      1116 SEN’s new breakfast showdown 1.3 to 2.5, not surprising given we’re outside football season and a new show.

·      On smoothfm 91.5 it’s #1 overall in the market, Paul will be one happy Group CD. Small but notable jumps across all key shifts, including 0.7 to 7.

·      And 3AW a relatively flat book, but a 3.5 share increase in people 55-64 and a 10.8 drop of 65 plus.

 

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