Finalists for the 2018 Siren Awards announced
Commercial Radio Australia has announced the full list of finalists for the 2018 Siren Awards.
The Siren Awards recognise the best radio advertisements of the year, and next month the winner of the Gold Siren will be announced at the Arthouse Hotel in Sydney, with comedian Cam Knight announced as MC.
Ten leading agencies from Sydney, Melbourne and Perth are in the running for the big gong.
Finalists include The Monkeys, Clemenger BBDO, Marketforce, J Walter Thompson, Ogilvy, BMF, McCann, YR, Fenton Stephens and The Brand Agency.
“This is the 13th year of the Siren Awards and once again the caliber of entries has been outstanding,” said CRA CEO Joan Warner.
“The awards are designed to recognise excellence in radio creative and showcase the best radio ads in Australia.”
The winner of the Gold Siren will head to Cannes Radio Lions in June, and there is also a $5,000 cash prize for a client-voted award.
Last year’s winning ad was for the Road Safety Commission, called ‘Time with Mum’.
The Siren Awards take place on May 10 and the Arthouse Hotel, Sydney.
For the full list of finalists and to listen to all the ads head here.