As a personality brand, you know how important it is to create a connection with your audience. It’s what we do on the air every day, and what we strive to do online and via social media.

Following his recent retirement from radio for health reasons, Dave Charles spoke to commercial radio veteran Brad McNally. Dave picks up the story: Dave Charles: Brad McNally is retiring ...

To his supporters, millions of them; an anti-politician, a common man who made it big in business, a colorful yet honest speaker who told it like it is, an agent of change who took charge; will ...

When it comes to building your personality brand, we tend to think about the obvious: How we sound on the air, how tight ttings sounds, making sure those publicity photos catch the good side.

Love him or hate him, he’s the winner. Donald Trump defeated everyone to win the most powerful position in the world. What can broadcasters learn from it? How can you be more like Trump to ...

Should you be worried about hiring talent with an ego?

Last week I walked away from a full-time career in radio after spending 44 years in the business. I started when I was 18 years old. I was terrible on the air to start with, but I loved the music ...

There are few jobs where the weight of the world truly rests on your shoulders. Jobs where your actions actually have life or death consequences. The work of Hostage Negotiators is not enviable, ...

Humans are obsessed with weather – arguably we have been since the dawn of time. Beyond the survivalist notion of wearing enough clothes, it is a topic of discussion every day in every city ...

Quickly fix the problem yourself or invest in developing the skills and knowledge of your team? It’s hard – as a manager – to resist the urge to ‘just fix it ...

A priority for air personality should be an intense focus to create unique, original content from their personal lives and observations. The problem is most talent doesn’t ...

Buying a car has always had its…. challenges.Cheesy salespeople, bad free coffee, test drives with overly chatty, said cheesy salespeople, the uncomfortable pressure of the hard sell, the ...

I have written a lot about the coming transformation of the auto dashboard and my belief that, in the long run, it will be the domain of Apple CarPlay and Android Auto – ...

Two rivals planning global domination.No, not Gorbachev and Reagan. It may be the greatest lie in history.