Guest Content

Talking to the Dog
At Radio Today we are fans of  the book 'Brand like a Rock Star', written by Canadian Programmer Steve Jones. He has a capacity to boil down issues to key take-outs, and in ...
A ‘Fail’ for AM radio
Wendy Harmer is an author, broadcaster and editor-in-chief of 'The Hoopla' website.   The lack of women in AM commercial talkback radio in this country is bizarre. I’m ...
Gillard vs Rudd – being a better leader
  Wade Kingsley is Ideas Director at DMG Radio Melbourne Fun watching the Labor Party implode isn’t it?  Well it’s not really great for government, but it makes good news ...
Big Content
  Mike Lee is the co-founder of Brown Bag Productions and is currently the President of HD/FX, which produces DOWNLOAD HD™, a content service with more than two million pieces of ...
Selling radio beyond ratings…..possible?
David Borean is a Managing Partner – Waterfront Entertainment and Marketing   How many decisions to invest in a radio campaigns are predicated by survey ratings? It can be quite an ...
Radio in the 21st Century: Quality or Commodity?
Guest contributor Peter Don is a founder shareholder of Broadcast Programming and Research. The 2012 Consumer electronics show in Las Vegas had a number of new innovations on show. Among the ...